Premium swimsuit trends today? For her new Fall collection, it was a shimmery gold Lurex, which she spliced with black-and-white stripes on a pair of high-rise bottoms. Once the fabrics and designs are finalized, the swimsuits are produced in small batches in New Jersey, which means less waste, less energy, and less leftover stock. Since she obviously can’t reproduce the fabrics, each style is a limited edition; once it’s gone, it’s really gone. Giejo’s wallet-friendly prices, which range from $99 for bottoms to $195 for a maillot, make it easier to stock up on a new print every summer. Sabharwal recently launched a collaboration with Madewell and has several exciting projects in the works, including new technology that will allow her to experiment with printing on solid vintage fabrics. For women who want comfortable, sexy swimsuits with a sustainable backstory, Giejo is bound to become a go-to. You can shop the current collection now at shopgiejo.com.
Consisting solely of striped and block colour suits and bikinis, this brand delivers exactly what it says on the proverbial tin. Cuts vary from strappy to sporty, meaning that even the most perturbed bather will find something they feel comfortable in. New York utilitarianism meets Malibu languor in this delectable collection by design duo Megan Balch and Jaime Barker. Whether you’re more of a front crawl sprinter or pool side sipper is irrelevant here – the robust structuring and sorbet shades of these designs will bring a certain elegance to any holiday wardrobe. Discover extra information at swimsuits.
Prepare to fork over the cash for two-day delivery, as Memorial Day Weekend is just a few days away and a new swimsuit is an absolute necessity. Whether your plans having you heading out the Hamptons or jetting off to Nicaragua, catching some rays and hitting the waves will be a high priority for the long weekend. Here are the Observer’s picks for printed swimwear that is equally tasteful, colorful and fun. But don’t despair, there’s something here for every aesthetic and every body type, from Proenza Schouler‘s runway friendly one-piece to Zimmermann‘s adorably feminine ruffled bikini.
Dissatisfied with the lackluster swimwear options at her price point, fashion publicist Gabby Sabharwal took the initiative and created her own line of wallet-friendly, chic suits. With six mix-and-match styles, her collection may be small in size, but scores big on the style scale. Along with your swimsuit, what are your beach bag essentials? Clarins skin care, my Elizabeth & James sunglasses, iPod and magazines. I usually sleep on the beach and wake up for an occasional dip in the ocean, so not too much!